Tuesday, February 23, 2010

Mike's Rant on the Media

The Rant Continues...


I hope you don't mind me taking this opportunity to let off a little steam about a few things. And, yes, I'm smiling as I type that sentence!

Today I'm going to rant about the media and the impact it makes on our lives each and every day. Before I get started on today's "rant" (yeah, I'm still smiling) I want you to try to figure out how much time each day - on average - you spend listening to and/or watching some sort of "news". Could there perhaps be a need for a change in your dose of "news" each day?

As I mentioned on today's podcast, think for a moment about all of the news outlets available to us each and every day. When I talk about this, I'm not even talking about newspapers and what's available on the Internet which would multiply the sources many times over!

How many 24 hour "news" channels can you think of? There are SEVERAL available to us out there each and every day to where, regardless of the time - day or night - you can turn the television on and get the "news".

In case you are wondering why I keep putting "news" in quotation marks it is because I believe that the majority of what is passed off as news is not really news. So, I'm using the term "news" in a very loose and general way.

Now, on top of all of the 24 hour "news" channels on a national level, you also have 24 hour "sports" (yeah, I'm using that one loosely and generally as well) networks as well that tend to try to get into the area of "news" quite often. Then, along with all of that you have the entertainment "news" shows that REALLY get into the "gossip" aspect of all of this.

Are you ready to go to the "local" level now? I can only speak of the way it is in Arkansas, so you will have to apply this to your local "news" market on this part. Most of our local news channels (the main networks - NBC, ABC, CBS and FOX) have an early morning "news" program that starts somewhere around 5 or 5:30 a.m. and goes until it's time for the national morning "news" programs. These generally run until 9:00 a.m. or, in the case of one network, 10 a.m. each day. In Arkansas, on the networks who's morning national program ends at 9:00 a.m. our local channels pick up with ANOTHER segment of morning "news" which ends at around 10:00 or 11:00 a.m. THEN several of them also have a noon "news" program that last for 30 minutes - and even one of them goes for a full hour. On top of all of that, each of these also has a "news" program from 5:00 - 5:30 p.m. (followed by the national "news" from 5:30 - 6:00 p.m.) and another from 6:00 - 6:30 p.m. and now a couple of these have extended this to an additional segment that goes from 6:30 - 7:00 p.m. We're not done yet! They hit us again with a 10:00 p.m. "news" segment that goes for another 30 minutes! However, the local FOX network has their evening "news" begin at 9:00 p.m. and again at 10:00 p.m.

CALGON TAKE ME AWAY!

Now, this is in ARKANSAS - there is just not THAT much to talk about around here!

But the truth is this: even nationally, there just really isn't THAT much to talk about! And, so, many times these networks must CREATE their own news by talking about things that aren't really news. Many of the things you will see talked about on these programs are full of controversy that rival the "entertainment news" (gossip shows) format.

Can you say OVER-KILL?

You could literally sit in front of your television ALL DAY and watch "news" from the time you get out of bed to the time you GO to bed and then, if you want, get up in the middle of the night and catch a peek at a little more. See why I asked you to determine your "dose" that YOU get each day? Might it be a little much? Could it be that you need to "wean" yourself off of this?

So, what does this have to do with what I ranted about yesterday? EVERYTHING!

When you consider the amount of time that is dedicated to "news" (again, for the most part the use of this word is a JOKE) then they have to fill that time with SOMETHING!

And, so, when a professional golfer crashes his SUV into a fire hydrant and tree at 3:00 a.m. and 911 is called - IT'S MAJOR NEWS that is shown over and over again and talked about to the point of redundancy!

Now, let me say this - I'm not letting Tiger Woods or so many of our "celebrities" off of the hook on this, o.k.? We'll be talking more about this tomorrow and on Thursday -- but right now I'm ranting about the media! (Yup, still smiling).

Really think about it - how many times did you see the SAME clip of his SUV crashed into that tree? Over and over again all day for several days!

Let's fast forward a few months to something that happened earlier this week - Tiger's "news conference" (Really? Are you kidding me?) for him to "apologize" to a few close friends PLUS a huge television audience! Was this something that REALLY merited all of those channels to "cut in" to their programming so that they could air this live?

And, because it was relatively short - 14 minutes, was it? - some channels (the so-called SPORTS channels...yeah, I'm talking about you, ESPN) decided it was worth showing in it's entirety more than once! If I had hair long enough to do it, I'd be pulling it out about now!

Wow, have I ranted long enough yet? (Smiling!)

Here's the thing that WE (those of you taking the time to read this) must think about --- IT'S ALL MOSTLY JUNK and NEGATIVE so we need to break away from it as much as possible!

Again, with as much time to fill as these "news" programs have to fill then they MUST find as much doom and gloom as possible. And, with today's technology it is now possible for them to get more and more often from ANYWHERE around the world!

I think it was the old ABC sports show called, "ABC's Wide World of Sports" that used a phrase along the lines of, "Spanning the globe..." Here's the thing - these "news" outlets are no longer just "spanning the globe" they are now scouring the globe to dig up anything that can to try to pass it off as "news".

Really think about that and how it impacts YOUR life and YOUR attitude each and every day.

Ahhhhhhh...now, I feel better!

Hey, seriously, thanks for joining me today and I do hope I've given you something to think about that can HELP YOU in your quest to live a POWERFUL and POSITIVE life!

And, as you do so, remember...

"Make it an AWESOME day! (Who else is going to do it for you?)"

Mike

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